Our values

Driving everything we do

Our values drive everything we do

Guiding our actions and shaping our culture to ensure we consistently deliver excellence.

Our purpose - We exist to put life before lease.

Our vision - Fair, safe, quality living for all.

The values

We care like a homeowner - Committing fully, listening to understand, speaking honestly and always striving to make a positive impact.

We get stuff done - Delivering solutions, doing what’s right over what’s easy, and being responsive, proactive, and transparent.

We think ahead - Constantly questioning, innovating to find the ‘Prime’ way, working smarter and continuously reviewing, and evolving.

We thrive together - Valuing each other, communicating openly, sharing knowledge and experience, and fostering respect and support.

  • We care like
a homeowner icon We care like
a homeowner
  • We get stuff done icon We get stuff done
  • We think ahead icon We think ahead
  • We thrive together icon We thrive together

Wellness

Prime are proud to partner with We Talk Wellbeing.

They work with us to assess the wellbeing of our people, create bespoke programmes to meet our needs and all employees have the opportunity to be coached confidentially by their specialised coaches.

We know that in order for our organisation to grow, we need a workforce that thrives in and out of work. We have seen a real improvement in the wellbeing of Prime employees, and we are committed to continually investing in their personal growth.